PartnersAsociaţia de Dezvoltare Intercomunitară Harghita
Asociatia de Dezvoltare Intercomunitară Harghita (ADI Harghita) was founded in 2009 at the initiative of the Harghita County Council and it is operating with the support of 50 local administrations with the aim to create and maintain long-term cooperation with the county’s local administrations and organizations working in the field of tourism, carrying out national and international projects, the purpose of which is to improve tourism, as well as maintain culture and the environment. At the same time, the association’s goal is also to protect the environment, popularize the county’s tourism, as well as launching services pertaining to the development of these.
The main activity of the organization is development and popularization of tourism in Harghita County. The organization is charged with the management, maintenance and popularization of the Visit Harghita app and website, which was made by the Harghita County Council and co-financed by the European Union as part of the Danube International INSiGHTS project. This is the only platform that answers all questions a tourist has to know before visiting the county. The application offers information in Romanian, Hungarian and English about accommodations, restaurants, tourist attractions, the county’s best-known legends and more. A unique feature of the mobile app is the audio guide, which is a first of its kind in Romania.
The association has made a significant contribution to the preparation of the tourism strategy of the county and is responsible for its implementation. Facilitates access to development possibilities for tourism operators and improves the institutional framework of the sector. Interacts with individual stakeholders – hotels, restaurants, travel companies, decision makers and other businesses in order to attract more tourists. Organizes conferences and participates at fairs and exhibits to strengthen the cooperation between different tourism actors and helps them to promote their services more efficiently and to provide better quality tourist offers. ADI Harghita promotes training opportunities (communication, marketing etc.) for local SME’s to acquire the knowledge of using different tools to attract new customers and offer new and quality services. The team creates publications, contributes to thematic projects (e. g. Mary’s Way), promotes religious, cultural and culinary tourism and develops programs and projects in the field of tourism in general.
